May 22, 2019
Continuing with you part two of Ramadan insights…
Last week in the first part of Ramadan insights was about what women watch & listen to in Ramadan , “Weld El-Ghalaba” was the top watched series, where “Orange ad” was on the top of the most likable Ad.
55% are listening to the radio in Ramadan & most of them were listening to Qur’an Kareem Station by 91% followed by Nogoum FM by 48%.
Full infographic: What Women Watch & Listen to in Ramadan? – Part ONE
In the second part of Ramadan insights, you will find some statistics in the infographic below about:
1) How They Prepare For Iftar Menu
2) Top Chefs & Channels They Follow
Stay tuned for part 3 that will cover qualitative & quantitative insights about product choice motives & products they switched in Ramadan.
Do you have questions concerning consumer behavior in Ramadan on your mind that need an answer? Share your thoughts here, and we will run a survey based on selected questions requested and results will be launched in the last week of Ramadan.
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