Publications

Publications

  • Why will “Marketeers Research” be in China?

    Marketeers Research will present interesting and challenging cases in the area of Brand Value Management that was applied for its international clients. This will be among other interesting presentations in the field of marketing effectiveness.

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  • Smart Prediction

    Decisions are usually puzzling; Marketers face many hard to answer questions like, Which decision will make my brand a star?, Which maximizes my profits and by how much? Will that justify investment (ROI)?

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  • Virtual Shopping

    Consumers make overall choices of what they purchase, their preferences is a combination of many factors together like brand, product features, price, size, package, offers, etc…..

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  • B2B Solutions: Exploit what your competitors are missing

    Stand out from the competition. So what makes you different ?
    How can you convince customers that they should buy a product
    from YOU, and not from one of your Competitors ?

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  • Global Competitiveness Report 2012/2013

    Provide you with a comparative overview of the economic and business potential of the included countries. (Closer look on the MENA region)
    Estimation of the productivity of individual sectors and the economy as a whole…

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