June 3, 2019
Ready for the last Ramadan 2019 results?
This time, it’s not just any results, it is a directive reflection of brands’ hard work all year to STAND OUT of the Ramadan campaigns clutter.
Through a small sample of 200 respondents in the latest ZeroTime™ MR Survey, we wanted to measure specifically the most liked Ads with 200 respondents, Socio-economic class AB, C1 C2, males and females, in Cairo for the following industries:
-Most liked Charity Ads
-Most liked Telecom Ads
-Most liked Bank Ads
-Most liked home appliances Ad
-Most liked Real Estate Ads
Some results were expected, and some were surprising!
Most of the top liked ads are containing a song which reflects on our Pre-Ramadan 2019 Insights regarding the most preferable advertisement execution to consumers, which resulted in 59% of respondents prefer the ads which contain a song.
Have a look at the below infographic for detailed results of the sample, segmented per gender.
Previous 2019 Ramadan Insights:
Ramadan Insights have finished but we will continue our 2019 Consumer Insights, Stay tuned!
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