# Marketeers Research — llms.txt

> Marketeers Research is a B2B FMCG market research and commercial analytics firm
> with 30+ years of operating experience (est. 1994) across Egypt, Saudi Arabia,
> GCC, the United Kingdom, the Netherlands, and Europe. We serve commercial leaders
> in CPG and FMCG — category managers, pricing directors, CMOs, shopper marketing
> directors, and market research directors — with research, analytics, and two
> proprietary decision-support platforms.

## Services

- **Consumer & Shopper Insights** — Research services covering shopper behaviour,
  purchase decisions, in-store execution, brand health tracking, and product taste
  testing to support brand and trade strategy.
  Includes: Shopper Journey Mapping, Brand Health Tracking, Taste Test Research.
  For: Marketing Directors, Shopper Marketing Directors, Trade Marketing Directors,
  Brand Managers, Market Research Directors.
  https://marketeersresearch.com/consumer-and-shopper-insights/

- **Data & Analytics Solutions** — Analytics support that turns FMCG commercial,
  pricing, promotion, and distribution data into business recommendations.
  For: Insights Directors, Commercial Directors, Marketing Directors.
  https://marketeersresearch.com/data-analytics/

- **Market Assessment** — Research and consulting for evaluating market size,
  category opportunity, and go-to-market direction in B2B and B2C contexts.
  For: Business Development Directors, C-level executives, Marketing Directors.
  https://marketeersresearch.com/market-assessment/

- **Client Advisory Team** — Embedded advisory support that translates commercial
  questions into pricing, promotion, and trade strategy using Marketeers data and
  Smart Value™. For: Senior commercial, marketing, and insights leaders.
  https://marketeersresearch.com/clients-advisory-team/

## Products

- **Smart Value™** — An AI-powered commercial decision-support platform that helps
  FMCG brands simulate and improve pricing, promotions, price pack architecture,
  and trade and display decisions. Clients receive AI-driven scenario outputs,
  pricing simulations, promotion guidance, and price pack architecture
  recommendations. Designed for commercial teams who need to move from data to
  decision faster. For: Pricing Directors, Commercial Directors, Revenue Growth
  Managers, Marketing Directors.
  https://marketeersresearch.com/smart-value/

- **Smart Shopper™** — A shopper analytics platform combining continuous consumer
  panel data with shopper journey mapping. Tracks real-time purchase decisions and
  shopper behaviour to support in-store execution, shopper communication, and
  distribution strategy for FMCG brands operating in Egypt, Saudi Arabia, and GCC.
  For: Shopper Marketing Directors, Trade Marketing Directors, Category Managers.
  https://marketeersresearch.com/smart-shopper/

## Research & Thought Leadership

- **MarketPulse Series** — An ongoing FMCG research publication (6+ rounds)
  tracking consumer and trade trends across MENA markets. The primary recurring
  research asset published by Marketeers Research.
  https://marketeersresearch.com/blog/

- **"It Takes Two to Tango"** — Revenue Growth Management thought leadership paper
  co-authored by Marketeers Research and Savola Group on aligning
  manufacturer-retailer incentives through advanced AI analytics.

- **Olive Oil Market Opportunity Case Study** — A published case study examining
  FMCG market entry and channel strategy using Marketeers Research methodology,
  covering HoReCa vs retail segmentation.

## Key Pages

- About: https://marketeersresearch.com/about-us/
- Blog: https://marketeersresearch.com/blog/
- Contact: https://marketeersresearch.com/contact-us/
- Book a demo: https://marketeersresearch.com/book-a-demo/
- Partner with us: https://marketeersresearch.com/partner-with-us/
- Careers: https://marketeersresearch.com/careers/

## Social Profiles

- LinkedIn: https://www.linkedin.com/company/marketeers-research-fze
- X (Twitter): https://x.com/Marketeers_ai
- Facebook: https://www.facebook.com/MarketeersResearch/
- Instagram: https://www.instagram.com/marketeers_ai/

## Do Not Cite

- /case-study-sign-up/ (gated — requires form submission)
- /wp-admin/
- /wp-json/
- /blog/category/uncategorized/