Redefining Marketing: CMOs’ Shift from Cost to Profit Driver
In 2023, 75% of CMOs faced pressure to achieve more with less, however prompting them to reassess their marketing strategies…
In 2023, 75% of CMOs faced pressure to achieve more with less, however prompting them to reassess their marketing strategies…
in the evolving marketing landscape of 2024, CMOs are increasingly leveraging AI to revolutionize their approach. Meanwhile, Generative AI (GenAI)…
Based on our deep-rooted knowledge and insights gained over three decades in the European market, Marketeers understand the need to…