Guiding Decisions for Growth
We empower businesses with insights and AI-enabled Market Research tools needed to make data-driven decisions
Guiding Decisions for Growth
We empower businesses with insights and AI-enabled tools needed to make data-driven decisions
How we can help you
Explore our diverse range of tailored learning solutions designed to elevate your team’s skills. From custom content to mobile learning, we provide innovative, effective training experiences.
Data and Analytics Services
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Supporting Growth With Comprehensive Data Science Services
With Big Data and Analytics, we build operational systems to speed up your digital transformation phase, helping you harness your data to pinpoint opportunities for growth.
- Data acquisition and cleaning
- Exploration (data mining)
- Analytics and visualization
- Modelling and prediction
Smart Value™ RGM Platform
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Smart Value™ is your AI-powered analytics platform, designed to help businesses maximize consumer value and optimize pricing, promotions, and assortment strategies with data-driven precision. By integrating market insights with advanced analytics, it empowers teams to make faster, smarter, and more profitable decisions.
Decisions Support:
- Pricing
- Promotion
- Portfolio Mix
- Go-to-Market
- Brand Management
Market Assessment (B2B & B2C)
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If it is a new market to enter or an existing market with limited information about it, an eagle-eye perspective will provide you with knowledge regarding the nature of your market in aspects of its size, growth, market concentration, trade channels, competition, consumers, and market context overview. It will enable the assessment of the market attractiveness level and build a market entrance strategy.
- Market Landscape Assessment
- Competitive Analysis
- Customer / Trade Analysis
- Consumer Analysis
Consumer and Shopper Insights
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Gain valuable insights into your consumers with our specialized research services. We help you understand your audience more effectively. Use this knowledge to create targeted strategies, refine marketing efforts, and align your brand with your consumers’ real needs and behaviors.
Decisions Support:
- Segmentation Studies
- Marketing Communication
- Ethnographic Studies
- U&A Study
- Tracking and Monitoring
Advanced Analytics (Smart Shopper™)
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Smart Shopper™ is a comprehensive solution designed to maximize ROI for distribution and trade by enhancing brand monetization, driving revenue, and margin growth.
Decisions Support:
- Optimized go-to-market strategies using predictive analytics
- Effective trade management strategies
- A business decision platform integrating market behavior data with consumer insights
Client's Advisory Team
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Our Client Advisory Team provides expert guidance to help you navigate challenges and make
the most of our products and services. We partner with you to deliver strategic advice and
actionable insights that align with your goals.
- Strategic Onboarding
- Proactive Guidance
- Tailored Recommendations
- Market and Industry Insights
- Decision-Making Support
Our Brand Pillars
Refind and applied over 30 years
Agility & Innovation
We embrace agility and foster innovation to stay ahead in a constantly evolving market.
People-Centric Growth
Through a people-first approach, we empower businesses to make decisions that foster stronger connections and long-term success.
Digital Transformation Leadership
We provide the expertise to help organizations harness technology, streamline operations, and stay competitive in a digital world.
Our Brand Pillars
Refind and applied over 30 years
Agility & Innovation
We embrace agility and foster innovation to stay ahead in a constantly evolving market.
People-Centric Growth
Through a people-first approach, we empower businesses to make decisions that foster stronger connections and long-term success.
Digital Transformation Leadership
We provide the expertise to help organizations harness technology, streamline operations, and stay competitive in a digital world.
What Our Clients Are Saying About Us
Industries We Serve
Consumer Goods
Financial Services
ICT
Retail
Automotive
Resources
Discover valuable insights, expert guides, and actionable resources to empower your business with the knowledge and tools needed for success.
Questions You May Have
What services does your company provide?
We offer a range of services including software solutions, market research, and data
analytics, all supported by AI-powered insights to optimize decision-making.
How does your platform help businesses with decision-making?
Our AI-enhanced platform empowers clients to make faster, data-driven decisions by providing powerful insights and predictive analytics that drive business growth.
What industries do you specialize in?
While we serve clients across various industries, we have a strong focus on Consumer-Packaged Goods (CPG) and have a history of delivering results in this sector.
How can I benefit from AI and data analytics in my role?
Our tools are designed to help marketing, trade, and commercial managers make smarter, faster decisions by maximizing the value of their data through AI-enhanced analytics and predictive insights.
What does your Client Success Team do?
Our Client Success Team ensures you get the most from our services, providing tailored onboarding, continuous support, expert guidance, and regular updates to help you achieve your business goals.
What is the role of the Client Advisory Team?
Our Client Advisory Team offers strategic guidance, tailored recommendations, and market insights to help clients make informed decisions and leverage our solutions effectively.
How do you ensure data security during the trial stage?
We provide comprehensive legal documentation, such as Non-Disclosure Agreements (NDAs) and End-User License Agreements (EULAs), to protect confidential information during our free trial stage.
What are the benefits of attending your webinars?
Our webinars are designed to help professionals enhance their decision-making skills by providing insights into how AI and data analytics can revolutionize their operations.
How can AI tools help my business without breaking the bank?
Our goal is to make advanced AI and data analytics tools accessible to medium and large businesses, allowing you to optimize decisions without the need for costly investments.
Looking for Inspiration?
Let’s explore new growth opportunities together!