To understand what is RGM at its core. The RGM Revolution is not a software upgrade. It is not a new dashboard or a smarter spreadsheet. It is the wholesale transformation of how commercial organizations sense, decide, and act on revenue opportunities in real time, at scale, with AI embedded in the core of every…
The constantly changing business landscape demands businesses embrace a mindset of agility in their decision-making process. This means moving beyond rigid, binary thinking to more flexible approaches. About 91% of organizations are actively pursuing digital initiatives, as stated in Gartner’s findings. In fact, the adoption of AI has become a prerequisite for many organizations…
In today’s fast-paced market, businesses that can’t keep up with changing trends and consumer behavior risk falling behind their competitors as 81% of organizations already cite customer experience as a competitive differentiator. Accordingly, real-time insights are more critical than ever for success. Zerotime™ Insights is a service that provides businesses with fast insights into consumer behavior and preferences, allowing…
A recurring debate happens every time a new AI tool gets introduced. Does AI engineering create more room for inclusivity or exclusivity? This time it is about a new tool developed with the intention to empower visually impaired communities. AI is a Double-Edged Sword: Some people consider AI a threat to their jobs, safety, ethics,…
Every day, there are innovations taking place within industries, and they fundamentally result in the emergence of new departments within businesses. This calls for urgency to keep up with the digital transformation era. Here are five departments you must know about: 1. AI and Automation This department is responsible for utilizing technology and implementing AI…
Digitization and agility in corporations accelerate the need for different resources and methods to gather consumer insights. Creating engaging and effective online survey tools can be challenging to gather valuable insights from your audience. These key tips and tricks can help achieve your goals and unlock the full potential of your survey data. This confirms the…
If you’re worried about your online brand performance, you’re not alone. Poor brand tracking can reveal a weak brand performance that could potentially lead to lost sales. Fortunately, there are steps you can take to address this issue and improve your score. In this blog post, we will go over the most important step to…
Future..is such a mysterious word when it comes to planning a pricing strategy, especially in times of volatility. Therefore, businesses are now seeking a long-term pricing strategy. So, here are a few mistakes to watch out for when developing your plan: 1. Complicating the life cycle pricing through launching new products Facing price increases…
According to a report by McKinsey, AI-powered data analytics is projected to generate $13 trillion in value by 2030. Despite this immense potential, Accenture’s analysis of 500 companies reveals that only 17% of them have effectively harnessed AI’s capabilities to achieve exceptional growth and business transformation. Pre-pandemic, companies that had implemented AI had already experienced 56% higher revenue growth. Moreover, in 2021, executives who discussed…
Artificial intelligence has become a buzzword in the world of market research, but what do the experts think about its impact on the industry? A recent survey conducted by Qualtrics, a software company, asked 250 market research decision-makers about what they think of AI. The results showed that 93% perceive AI as an opportunity, while only 7%…
Get our free Decision Intelligence guide — used by commercial teams across Egypt, Europe and the GCC