Category Archives: Revenue Growth Management

How to Be SMART During Inflation?

Changing commercial strategy during inflation needs a holistic approach to protect your margins and maintain long-term value and budget planning for your business and your customers. By applying Marketeers 5 ways SMART strategy, you will be able to achieve this. Let’s dig deeper into our SMART strategy: In this article, we reveal new insights about…

Make the Most of Black Friday Promotions!

Skyrocketing gas prices, interest rates, and food shortages can make it stressful for  businesses, especially when deciding their Black Friday promotions which raises the question: Can Black Friday Offers be Profitable? The simple answer is yes, businesses can benefit from: Clearing stock Boosting sales volumes: Driving prices far below the average enhances short-term cash flow.…