Digitization and agility in corporations accelerate the need for different resources and methods to gather consumer insights. Creating engaging and effective online survey tools can be challenging to gather valuable insights from your audience. These key tips and tricks can help achieve your goals and unlock the full potential of your survey data. This confirms the…
If you’re worried about your online brand performance, you’re not alone. Poor brand tracking can reveal a weak brand performance that could potentially lead to lost sales. Fortunately, there are steps you can take to address this issue and improve your score. In this blog post, we will go over the most important step to…
Future..is such a mysterious word when it comes to planning a pricing strategy, especially in times of volatility. Therefore, businesses are now seeking a long-term pricing strategy. So, here are a few mistakes to watch out for when developing your plan: 1. Complicating the life cycle pricing through launching new products Facing price increases…
According to a report by McKinsey, AI-powered data analytics is projected to generate $13 trillion in value by 2030. Despite this immense potential, Accenture’s analysis of 500 companies reveals that only 17% of them have effectively harnessed AI’s capabilities to achieve exceptional growth and business transformation. Pre-pandemic, companies that had implemented AI had already experienced 56% higher revenue growth. Moreover, in 2021, executives who discussed…